A MUSICAL PROJECT THAT PROVIDES FREE MENTAL HEALTH SERVICES TO UNDERSERVED COMMUNITIES.
UNITE. Initiative's, UNITE. The Album campaign, brings recording artists, producers, and sound engineers together to create a full length musical project, that will fund free mental health access. UNITE. The Album utilizes our creative talents, to create real change.
UNITE. Initiative Corporation, its subsidiary UNITE. Initiative Publishing, and Equity Distribution, Roc Nations independent distribution company, will place the album on over 200 streaming platforms, with streaming, publishing, and other revenue going to support our program that provides free mental health services to underserved communities.
The UNITE. Initiative will work with national partners to develop a mental health awareness, access, and advocacy campaign, designed to promote mental health amongst the Millennial and Gen-Z demographics. In addition, we will provide them with a framework for approaching, and addressing mental health within their peer groups.
To further amplify Mental Health awareness and advocacy, the UNITE. The Album process, will be documented and shared as episodes, that highlight participating creators and their views on the current state of Mental Health.
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ALBUM RECORDING DETAILS
Over the course of several weeks and multiple recording sessions, artists, producers and engineers will be invited to the legendary Stankonia Studios in Atlanta, Georgia, Hard Pink Studios in Los Angeles, California, and a TBD studio in New York, New York to create UNITE. The Album.
The entire UNITE. The Album process, will be documented and amplified by the UNITE. Initiative Corp.’s media partners. Premiered as part of a full album roll-out, UNITE. The Album docu-series will take a closer look into our creative approach to making tangible change in our communities, along with how music can be used to heal the creator, as well as the listener.
RECORDING SESSION SCHEDULE
February 11 - February 13 | STANKONIA STUDIOS - Atlanta, Georgia
February 18 - February 20 | The Cutting Room - LOS ANGELES, CALIFORNIA
February 25 - February 27 | Lowe Key Studios - New York, New York
July 29 - July 30 | Lowe Key Studios - Los Angeles, California
August 5 - August 6 | The Cutting Room - New York, New York
August 12 - August 13 | Stankonia Studios - Atlanta, Georgia
February 2023 | Lowe Key Studios - Los Angeles, California
February 2023 | The Cutting Room - New York, New York
February 2023 | Stankonia Studios - Atlanta, Georgia
OFFICIAL PARTNERS
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